• Mikayla Nogueira

WHY DID NO ONE TELL ME ABOUT TIK TOK????

Let me get this straight. I have been a makeup artist for the last ten years and have gone entirely unnoticed, so why did no one tell me about Tik Tok?


Over the several months, all anyone has ever talked about is Tik Tok. What the hell is Tik Tok? I literally had no idea what it was until recently. People would come into my job at Ulta and ask me for products that were featured in a "Tik Tok" makeup hack and I always got so confused. What the hell were they talking about! Well, very late into the insane world that is Tik Tok, I figured it out. Can you tell I am loaded up with adrenaline right now? I bet.


Two weeks ago I decided to take the plunge and download the Tik Tok app. And, just wow, this app is hilarious. Just watching some of these, I have laughed the hardest anyone has ever seen me laugh. This app is seriously a great way to put someone in a good mood and give a pick me up to someone that may need it. I thought the app was for a much younger audience, but there are a large range of age groups on there! So for the last two weeks, I studied Tik Tok. I learned what was popular and what would get noticed. I mean come on, I was shooting my shot. I tried on Instagram, Facebook, and other social media sites to get noticed for my makeup, but I never was.


So I posted my first Tik Tok three days ago. It hit around 3,000 views. Even that shocked me. I was excited by it. Then came the next day. I decided to post another one to see what would happen. My second Tik Tok hit 250,000 views overnight. I was shocked. I genuinely could not believe it. I have never had anything viewed that many times in my entire life. I felt famous for a brief moment. It was insane. But - that was only the beginning.


Then came the third day of using Tik Tok. I thought about what I could do that people would enjoy. What would be helpful? So, I noticed that people really enjoy when I talked about my acne (weird brag). I decided to make a Tik Tok showing my tips and tricks on how I cover my acne. When I posted the video, it was slow at first. It had around 600 views within the first two hours. A few hours later, I looked and the Tik Tok had 100,000 views. Wow! It seemed like people were enjoying my Tik Toks. I feel like I am saying Tik Tok a million times, sorry!


Anyways, about eight hours go by and I check the video. 500,000 views! Are you kidding me? I cannot even fathom that I made a video that had 500,000 views. THEN my phone began LITERALLY BLOWING UP and I could not even keep up with the amount of notifications I was receiving on Tik Tok. The views were going up by 100,000 every ten minutes and the comments were exploding. I have never gone viral in my entire life - until now.


1 million views. I also gained 12,000+ followers which is also INSANE. Now, I decided to shut my phone off at 10pm and I will look in the morning. I was incredibly overwhelmed. There were hundreds of comments and likes per minute. Originally, I was able to respond to every comment and show my thanks, but then it became way too much. My head felt like it was going to explode.




So why am I writing this article? Well, to tell you the truth I have cried MULTIPLE times over this. For some, who cares? It's just Tik Tok. For me, it's my passion. Not Tik Tok, but makeup. And this app allowed me to be SEEN for the first time in my life. My heart has never felt this full before. Something else I noticed was the comments section of the video. The video has thousands of comments and 99% of the comments are extremely kind. I was definitely not expecting that, especially since I was totally exposing my biggest insecurity.


All I can say is thank you. Thank you to the people who have followed me for years and believe in me through and through. Thank you to the people who told me to keep going and never give up, even if it took ten years for something like this to happen to me. Thank you to the people who assured me that I was good enough to share my talent with the world. Thank you, truly.


I am not sure what I will wake up to tomorrow. And I am not even sure I'll be able to sleep tonight because my heart is still racing and I feel like my entire life has meaning now. I'm very curious what the future has in store for me.


Sweet dreams and thanks for reading,

Mikayla Jane


THE NEXT MORNING AFTER WRITING THIS ARTICLE


I woke up at 6am to something unbelievable - my video hit FIVE MILLION VIEWS. I couldn't breathe when I saw and I was shaking. I never thought something like this would happen to me. This is dream, seriously. I cannot express how happy I have been since I woke up this morning. I finally feel seen, and it's a crazy feeling. All I ever wanted was for people to see my passion.


Other things that have happened since I woke up:

- I gained 2,000 followers on my makeup Instagram, and counting.

- I have 2,000 views on my website just yesterday.

- A major makeup company reached out to me wanting to work with me.

- Beauty influencers have reposted my Tik Tok across Instagram.

- The Tik Tok has 1.2 million likes and nearly 10,000 comments as of 12pm on March 27th

- I have 60,000 followers on Tik Tok in three days

- I've received over 500 messages regarding the video


I just want to give a special mention to all of the people messaging me saying things along the lines of "you have always deserved this." Thank you. Seriously. You have no idea what that means to me.


This has changed my life.



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